Greenwashing with totes

Steven Heller’s recent post asks the question “Are There Too Many Totes?” Heller’s article talks about how when used correctly totes can reduce the number of disposable bags. Conversely, if used incorrectly (with the massive onslaught that many of us see daily) the canvas or polypropylene bags have the potential to become another blight that will end up in the landfill.

MFA grad Jessie McGrath argued in her recent thesis that “the idea of sustainable design is an illusive goal because a product can never be truly sustainable by virtue of the fact that it is a product.” (Read more)

Most people want to do the right thing; they just may not realize the full implications of taking or buying more totes when offered. Why not comb your closets and reuse the ones you already have?

What about the role that graphic designers play; are they practicing sustainability when they design more totes for the ever-growing eco-friendly bag business?

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