Are we ready for #unphotoshopped?

The left photo, retouched, is from a previous CVS beauty campaign. The unaltered image at right shows how the company plans to represent beauty. Both were provided by CVS.

One of the conversations that has come up again thanks to the #metoo movement is the effect of airbrushed images. In a recent NY Times article, Vanessa Friedman reports on the stand that CVS has taken to stop “materially altering” the imagery associated with its beauty products.

Read More

Fashion Week: When Does It Become Dangerous?

screen-shot-2016-09-12-at-7-04-14-pm

Fashion week is here again. It’s fun, it’s festive, often ludicrous, but is it also dangerous?

Read More

Subverting the Narrative

photo by Justin Dingwall

photo by Justin Dingwall

It won’t come as news to most of us that Photoshop and the multitude of photo apps that alter images have led to unrealistic views of ourselves.

Read More

Consumed by Consumerism

“Decorum” by Margeaux Walter

“Decorum” by Margeaux Walter

Most graphic designers associate Photoshop wizardry with making visual magic to engage consumers. One of my favorite digital artists, Erik Almas, is a master at this. His campaigns for Absolut and other products are amazing and award-winning, and his work epitomizes the power of digital imaging tools to make people and places flawless, and products larger than life.

It’s a much rarer occasion when we see these tools being used for anti-consumerism, which is exactly the point with the image “Decorum,” by visual artist Margeaux Walter. A visually stunning image, at first glance “Decorum” wows the viewer with the sheer abundance of luxurious leopard fur. Yet upon further inspection, we realize the irony of the photo as the leopard gazes back out on a of scene conspicuous consumption and total suffocation.

Walter says about her work, “I’m interested in how ads, technology, and consumerism are changing our lives. We are becoming products of our products, being suffocated by our materials.”

Resources:

http://www.chronogram.com/hudsonvalley/on-the-cover/Content?oid=2322822

http://www.erikalmas.com/#campaigns

Read More

The Perfect Response

victorias-secret

Three students from Leeds University in Great Britain recently had the perfect response to Victoria’s Secret ‘Perfect Body’ Campaign when the company introduced a new bra collection called “Body by Victoria” with an ad campaign featuring ultra thin models with the words “The Perfect Body” running across the image.

Read More

Should Beauty Trump Authenticity?

Photograph by Jimmy Nelson

Stunning photographs of disappearing tribes from Jimmy Nelson’s new book, Before They Pass Away, have been circulating recently online. 

Read More